
Why I Stepped Up: 10 Reasons I Became a Greater East Dallas Chamber Ambassador
Author: Jon Roussel/Families With A Plan
If you live or work in East Dallas, you know there is something special about this pocket of the city. From White Rock Lake to the historic houses and the eclectic mix of small businesses, it’s a community that feels more like a big neighborhood than a corporate district.
I’ve been a member of nine other chambers of commerce. I have served as an ambassador, membership chair and on boards of directors. I recently joined the Greater East Dallas Chamber of Commerce (GEDCC) and I decided to take my involvement to the next level by becoming an Ambassador.
Why take on the additional responsibility? It wasn’t just about exchanging business cards. Here are the 10 reasons I donned the badge and became an Ambassador for the GEDCC.
1. To Champion the East Dallas Spirit
I genuinely love this community. Becoming an Ambassador gives me a formal platform to champion the businesses that make East Dallas unique. It’s about more than just my bottom line; it’s about ensuring our local ecosystem thrives.
2. The Joy of the “Big Scissors” (Ribbon Cuttings)
Let’s be honest—ribbon cuttings are fun! As an Ambassador, I get a front-row seat to welcome new businesses to the neighborhood. There is an infectious energy when a new owner holds those giant scissors. Being part of that launch moment is incredibly rewarding.
3. “Networking with a Purpose”
Sometimes, entering a networking event can feel intimidating. As an Ambassador, my role is to greet others. This gave me a purpose. Instead of waiting for people to talk to me, my job is to talk to them. It completely removed the awkwardness of networking and replaced it with service.
4. To Be the “First Friend” for New Members
I remember what it felt like to be a new face in the room. I wanted to be the person who bridges the gap for new members, introducing them to the regulars and helping them find their footing. Helping others make connections is often more satisfying than making them for yourself.
5. Increased Visibility for Families With A Plan
While the role is service-oriented, it’s undeniable that it raises your profile. Being an Ambassador keeps me top-of-mind. When I am out there supporting the Chamber, people naturally become more familiar with me and my business. It builds trust through consistency.
6. The “Inside Scoop” on Local Developments
Ambassadors are often the first to know what’s coming down the pipeline in East Dallas. Whether it’s economic development news, upcoming city projects, or new zoning discussions, being in the inner circle helps me stay informed and prepared.
7. Deepening Relationships, Not Just Contacts
Standard networking gets you contacts; working alongside people gets you relationships. By serving on the Ambassador committee, I’m working shoulder-to-shoulder with other motivated local leaders. These shared experiences build bonds that go deeper than a monthly luncheon ever could.
8. Professional Development
Representing the Chamber requires polishing your soft skills—public speaking, hospitality, and leadership. It’s a low-risk, high-reward environment to practice these skills while interacting with a diverse group of professionals.
9. Supporting the “Buy Local” Mentality
The GEDCC is fierce about supporting local commerce. By being an Ambassador, I am actively participating in the movement to keep dollars in East Dallas. It aligns my professional actions with my personal values of supporting local entrepreneurs.
10. It’s Just Plain Fun
The East Dallas Chamber isn’t a stuffy, rigid organization. We have fun! From the Economic Summit to casual happy hours, the group is filled with genuine, down-to-earth people. Being an Ambassador means I’m at the core of that energy.
Want to Join Us?
If you’ve been on the fence about joining the Greater East Dallas Chamber, or if you’re already a member looking to get more involved, come find me at the next event! I’d love to introduce you to the team and show you why East Dallas is the best place to do business.
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